The present tolerance that develops from perceiving redundancy in every non-verbal language that surround us does not anticipate contradiction. It can thus develop into a mass apathetic passiveness, an advantageous position for the preservation of the status quo.
ABSORBENT is a mockery of the continuous replication of spectacles which serve as a tool to make a strange situation normal. This motivates the population to be anesthetizing on our surroundings. The flood of images entertains us to live in isolation as the present new world order play for the advantages of information extremes. Guy Debord’s relevantly revealed in the 60s “The reigning economic system is a vicious circle of isolation.
Its technologies are based on isolation, and they contribute to that same isolation. From automobiles to television, the goods that the spectacular system chooses to produce also serve it as weapons for constantly reinforcing the conditions that engender lonely crowds.” Thus this simulation does not cynically ends up to over luminosity of blindful and deafening manifestation.
